Are repetitive tasks taking up too much of your time? Do you hate sending the same emails multiple times a day? Adjusting your business processes could fix the issue. And it is a common occurrence. For business owners throughout the world, the solution to your troubles is streamlining your processes using business automation tools.
Without having to deal with the tedious tasks that automation handles, you are free to spend time growing your business. Your focus on what you do best allows you to increase your profitability and the satisfaction of your customers.
In fact, most companies use automation as a foundation of a long-term business growth plan, allowing them to scale without increasing manual effort.
In the course of this guide, the primary purpose is to present you with the tools that are critical to the success of your business. Rather than simply listing the tools, we will explain the self-evident reasons we feel that the tools are vital to the success of your business and help you gain time. Ultimately, the guide is aimed at helping you work in a smarter manner.
Here is why you should care: You do not need to hire extra staff for data entry. The tools will do it for you. You will save money.
- Save time: Complete an entire week’s worth of tasks in mere hours.
- Better focus: Devote your time to innovative ideas and strategies.
- Happy customers: Customers receive instant automated replies and feel appreciated.
Social Media Automation
Being active on Facebook, Instagram, Twitter, and LinkedIn involves posting on all those platforms frequently. Using automation tools to provide you with the option to manage several weeks’ worth of social media activity at once.
Buffer
Being simple and powerful, Buffer is one of the most preferred social media management platforms. With a few clicks, it allows users to curate and schedule content for different social media platforms. Buffer’s custom analytics optimizes posts for maximum engagement based on the US time zones.
Quuu
Content creation is often the most challenging part of using social media for small businesses. Quuu takes on content curation and creation, allowing users to select target audience topics and configure their social media accounts so that posts can share content generated by Quuu automatically or give users the option to approve posts. Quuu focuses on content that is relevant to American users.
Project Management Controlling
Managing teams and projects is a constant struggle. Without a framework, activities are neglected, and deadlines are overlooked. Project management tools are those that are used to streamline and increase the productivity of your teams based in the United States.
Asana
Asana promotes seamless collaboration in teams. Create projects, divide them into tasks, and assign them to your colleagues. Asana provides a visualization of work in boards and calendars. It ensures that everyone is aware of their responsibilities and the deadlines associated with them. It is especially popular with startups, agencies, and remote teams.
Basecamp
Basecamp is professional and easy to use. It combines discussions, calendars, documents, and tasks into one place. American teams appreciate the time-saving simplicity and have fewer emails.
E-commerce Automation
In the USA, selling online is increasing, and because of this, running an online store can become stressful. Automation tools help to ease this stress.
Shopify
Shopify is one of the many platforms that help American online businesses. It keeps track of inventory, sales, and shipping. Once an item is sold, the inventory is updated. Shopify also partners with shipping companies from the USA to provide label printing and package tracking so that you can sell as much as you want without worrying about shipping.
Printful
Want to sell some merch? Sell some Printful merch using a Printful Shop integration. They handle printing and shipping. No inventory means more room to do some marketing!
Sales and Marketing Automation
American businesses want and expect growth. Unfortunately, the prospecting, tracking, and lead conversion processes are tedious and drain resources. Automated sales and marketing processes create business growth opportunities.
Hubspot
HubSpot is more than a CRM. Useful to organize and segment contact information, set automatic emails, and even create landing pages, it bestifies the lead capturing and conversion processes. Tracking all interactions tells you what the next step in the process is, keeping you in the optimal flow state.
To fully understand these insights, it helps to know what is the business analytics and how automated data supports smarter decisions.
Salesforce
Salesforce is the go-to choice for mid- and enterprise-level US companies. Organizations’ workflows are as complicated as their sizes. Customizable and built for team-based selling, every sales rep can pitch in their segment-based responsibilities to the whole sales organization. Automation fuels each step of the selling process: forecasting, lead allocation, customer follow-ups, etc.
Automatization in Customer Service
In the US, people appreciate receiving fast, efficient responses when they reach out for customer service. Because customers expect quick answers, automation can provide answers in a matter of seconds.
Intercom
Intercom can show a live chat box on any website. In the chat box, you can automate answers for frequently asked questions, such as the hours of the store and when the customer can expect their package to arrive. If there is a customer who requires the assistance of a real person, Intercom will notify your staff. In this case, you are able to provide fast assistance while avoiding the loss of any time.
Integrating Your Tools
When you are using a number of tools that do not integrate, you will need to do repetitive, manual copy-paste tasks that slow you down.
Zapier
Zapier uses “zaps” to integrate different applications. A simple example is linking Gmail and Asana. With this connection, when a new email is received, a task in Asana is automatically created. You can do this for thousands of processes to help you automate, allowing you to focus on the most important tasks for your business.
IFTTT
IFTTT means ”If This Then That.” This is great for very small automations such as saving email attachments from Gmail to Google Drive, silencing your phone during meetings, or changing your Twitter profile picture. Automations like these can save tons of time.
Conclusion
The correct business automation tools make your job easier, your employees more satisfied, and your company more effective. You get to take control of your time, lower your stress, and think in a more elevated way. Automation is not exclusively for large companies. Small and medium businesses in the USA can gain just as much.
Begin now. Choose a single tool for your greatest frustration. You can think of automating your social media, your project management, or your follow-up emails, for example. You will immediately feel the impact. Once you realize the value, you can automate other areas.
The goal is not to make people unemployed. The goal is to help people do the important work only people can do, which is creating, engaging, and growing your company while technology does everything else.
